Six West Island McDonald’s Choose KIZMET Centre for McHappy Day

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PIERREFONDS-ROXBORO, April 19, 2017 – Frédéric and Gail Cassir, owners of six McDonald’s restaurants in the West Island and Saint-Laurent, have announced that the proceeds from the annual McHappy Day fundraiser, set for Wednesday May 3rd, will be given to help build the KIZMET Centre. The ambitious project is a new young child-parent centre planned for a disadvantaged area in Sainte-Geneviève.
The KIZMET Centre team is absolutely over the moon about the partnership, says its leader, Natalie Chapman. “McHappy Day will give us the visibility that KIZMET so desperately needs, while adding a crucial shot in the arm towards raising the remaining 950,000$ of our $1.7M goal.” Ms. Chapman enthused. “The Cassirs are showing their support for vulnerable children and families – right here on the West Island – by endorsing our planned centre that will focus on kids in their most important early years. We’re absolutely thrilled!”
CTV, Global TV and the Suburban are returning as longtime partners, as are radio stations 94.7 Hits FM and The Beat 92.5 FM, which will feature remote broadcasts. Local personalities Terry DiMonte and Lori Graham have been enthusiastic supporters of McHappy Day over the years and will likely join in the festivities.
Some extraordinary activities will be taking place at the restaurants, including an exhibit of fantasy cars (including replicas of the Ghostbusters car, a Jurassic Park jeep, and the time-travelling Delorean from the Back To The Future), a visit from Ronald McDonald himself, as well as visits from giant Rabbids rabbits from the Centre d’amusement Les Lapins Crétins, and pop-up musical performances. A social media selfie contest will run in parallel, featuring some great prizes generously donated by Ubisoft Canada for those who buy the selected menu items. Stay tuned to the KIZMET page on Facebook ( for more details and announcements in the run-up to McHappy Day on May 3rd!
The six McDonald’s restaurants generously supporting the KIZMET Centre at this year’s McHappy Day are located at 3600 Saint-Jean and 3065 des Sources in Dollard-des-Ormeaux; 4928 des Sources and 3882 Saint-Charles in Pierrefonds-Roxboro; 3131 Côte-Vertu (Place Vertu) and 3330 Côte-Vertu (Spheretech) in Saint-Laurent. On May 3, each of these McDonald’s will be donating $1 to build the KIZMET Centre for each Big Mac, Happy Meal, and hot McCafe beverage sold.
About the KIZMET Centre
Building the KIZMET Centre, a new non-profit family resource centre and community hub, will create a superior parenting resource to serve a needy population of the West Island, in and around Sainte-Geneviève. There are no community resources available on the West Island dedicated to the healthy development of children under 6, though many exist elsewhere in Quebec. With WIAIH’s decades of expertise helping vulnerable families, the KIZMET Centre will serve all West Island families and their babies, toddlers and preschoolers. Planned services include infant stimulation, early literacy, parent-child drop-in, support groups and info sessions. WIAIH, one of Quebec’s largest community organizations, has worked for 60 years to improve the lives of people living with an intellectual disability or autism and to support their families. Now, by building the new KIZMET Centre, WIAIH is set to help all local families with young children. Website:
About McHappy Day
In 1977, McHappy Day was first established in Canada by George Cohon, founder of McDonald’s Canada and Ronald McDonald House Charities Canada. It has since become an international fundraising event celebrated by countries throughout the globe. Over the past 24 McHappy Days (it wasn’t an annual event at first) McDonald’s Canada, its franchisees and generous guests, have contributed over $51 million for Ronald McDonald Houses and local Canadian children’s charities.
Governed by a volunteer Board of Directors and employing 20 full-time and over 50 part time staff, WIAIH is a registered charitable organization serving persons with intellectual handicaps or autism and their families for 58 years. Today, WIAIH is one of the largest non-profit organizations in the West Island of Montreal serving approximately 1,000 people per year. Website:

Photo (L to R):

Domenico Zito – Pro-Mayor for Kirkland, Margo Heron – Councillor for Dorval, Ed Janiszewski – Mayor of Dollard-des-Ormeaux, Normand Marinacci – Mayor of L’Île-Bizard-Sainte-Geneviève, Christian Larocque – Councillor for L’Île-Bizard-Sainte-Geneviève, Beryl Wajsman – Editor, The Suburban, Diane Gibb – KIZMET Marketing, Catherine Clément-Talbot – Councillor for Pierrefonds-Roxboro, Natalie Chapman – WIAIH Director & KIZMET Centre Team Leader, Gail Cassir – McDonald’s Restaurant owner, Jeremy Hampson – WIAIH Vice-President, Julien Garceau – Manager, Centre d’Amusement Les Lapins Crétins, Lyne Charlebois – WIAIH Coordinator, Mélanie Godon – Entrepreneur, Les Produits Godon, Frédéric Cassir – McDonald’s Restaurant owner, Tony Fraschetti – Director of Operations for McDonald’s.

Photo: Liam Chapman, KIZMET Marketing




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